Linda Anderson

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Linda Anderson is a home decor and gift brand. It began life as a traditional mail order catalog, and the audience is still primarily reached through printed catalogs.

Spring 2010

Linda Anderson Catalogs

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Linda Anderson catalog is 10.5″ x 6″ slim-jim format. Over the years it increased from 48 to 64 pages, giving much more product exposure for little extra cost. Here are a few examples presented as flipbooks. I also have printed copies available.
Email Marketing

Linda Anderson Emails

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The email newsletter for Linda Anderson provides a high ROI marketing channel that complements the catalog by providing timely sale announcements and featured articles. It is sent once or twice a week. Originally hand coded in html, we switched to Mailchimp and use a branded version of their templates, greatly speeding and simplifying the creation…